Why Do Rental Cars Cost So Much in Hawaii?

June 28, 2024

A woman is sitting in a car reading a piece of paper. | Lex Brodies

Hawaii is a dream destination for many, with its stunning beaches, lush landscapes, and unique culture. However, one aspect that often surprises visitors is the high cost of rental cars. If you've ever wondered why renting a car in Hawaii is so expensive, you're not alone. We will explain the reasons behind these high prices and explore what you can do to manage your transportation costs.

High Demand and Limited Supply

The basic economic principle of supply and demand significantly influences Hawaii's rental car prices. The islands are a major tourist destination, attracting millions yearly visitors. The demand for rental cars skyrockets during peak travel seasons, such as summer, winter holidays, and spring break. Unfortunately, the supply of rental cars is relatively limited. Hawaii's remote location means that increasing the supply of rental vehicles isn't as straightforward as it might be on the mainland.

Logistical Challenges and Shipping Costs

Getting rental cars and goods in general to Hawaii is a logistical challenge. Unlike mainland destinations, rental car companies can't simply move vehicles between states to meet demand. Instead, cars must be shipped to the islands, which involves significant costs. Shipping vehicles from the mainland United States to Hawaii is expensive, and these costs are inevitably passed on to consumers. The maintenance and replacement parts for these vehicles also need to be shipped, adding to the overall expenses.

High Operating Costs

Operating a rental car business in Hawaii comes with higher costs compared to other locations. Factors such as higher real estate prices, labor costs, and insurance premiums all contribute to the elevated prices of rental cars. Rental companies must cover these increased operating expenses while still managing a fleet of well-maintained, reliable vehicles. As a result, the higher costs are reflected in the rental prices.

Taxes and Fees

Hawaii imposes various taxes and fees on rental cars, which can significantly increase the total cost. The state charges a rental motor vehicle surcharge tax, and there are additional county taxes and fees. These taxes are used to support infrastructure and public transportation projects, but they also contribute to the higher cost of renting a car. When you rent a car in Hawaii, you might be surprised to see how much of the total price is made up of these additional charges.

Insurance and Liability

Insurance is another factor that drives up the cost of rental cars in Hawaii. The state's no-fault insurance system means that rental car companies must provide comprehensive coverage , which is costly. Hawaii's high cost of living and higher accident rates compared to the mainland also contribute to increased insurance premiums for rental vehicles. These costs are ultimately passed on to renters.

Tips for Saving on Rental Cars in Hawaii

Despite the high costs, there are several strategies you can use to save money on rental cars in Hawaii:

Book Early
Reserving your rental car well in advance can help you secure a better rate. As demand increases closer to your travel dates, prices tend to rise.

Consider Alternative Transportation
Depending on your itinerary, you might be able to use public transportation, ride-sharing services, or even bicycles for some of your transportation needs. This can reduce the number of days you need a rental car.

Compare Prices
Use comparison websites to check rates from different rental companies. Sometimes, smaller, local rental agencies may offer more competitive prices than the larger chains.

Look for Discounts
Check if you qualify for any discounts through memberships, credit card benefits, or corporate rates. Every little bit helps when it comes to saving on rental cars.

Choose a Smaller Car
Opting for a smaller, more fuel-efficient vehicle can save you money not only on the rental rate but also on gas.


Ensure your vehicle is in top shape before a trip. Schedule a maintenance check for your car with LexBrodies Honolulu today!

A close up of a car battery being charged with jumper cables. | Lex Brodies
January 31, 2025
If you’ve ever been stuck with a car that won’t start, you know how important a reliable battery is. It’s the heart of your vehicle’s electrical system, providing the energy to get your engine running and power all the accessories we often take for granted. But just how long can you expect a car battery to last before it’s time for a replacement?
A man is balancing a tire on a machine. | Lex Brodies
December 20, 2024
Your car’s tires are the only parts of your vehicle that touch the road, making them essential for your safety and performance. Yet, it’s easy to take these hardworking components for granted. Whether you’re commuting daily, heading on a long road trip, or just running errands around town, your tires play a key role in your car’s handling, braking, and fuel efficiency. To keep your vehicle performing at its best, understanding and staying on top of essential tire services is a must.
A diagram of which fluids need to be changed in a car. | Lex Brodies
November 29, 2024
Taking care of a car goes beyond just the engine and exterior. Many owners don’t realize that various essential fluids run through their vehicles, each maintaining a smooth, safe ride. When one of these fluids is low or becomes contaminated, it can impact the vehicle's performance, safety, and longevity. Understanding which fluids need attention and how often can save you from costly repairs. So, let’s explore the six fundamental fluids every car owner should know about and why they’re so essential for a healthy, well-functioning vehicle.
A black and white photo of a car engine and suspension. | Lex Brodies
October 31, 2024
If you've ever driven a car that feels more like a bouncy castle than a smooth ride, there's a good chance your shock absorbers are on their way out. Shock absorbers are a vital part of your vehicle’s suspension system, designed to control the impact and rebound movement of your car. But what happens when they wear out? Are there real safety concerns involved?
Four tires are lined up in a row on a black background. | Lex Brodies
September 27, 2024
When it comes to maintaining your vehicle, tire care is often one of the most overlooked aspects. However, tires play a significant role in your car's performance, safety, and fuel efficiency. While many drivers may be tempted to replace just one tire at a time, it's recommended to replace tires in pairs or sets of four. But why is that the case?
A man is working on the air conditioning system of a car. | Lex Brodies
August 30, 2024
Have you ever stepped into your car on a blazing summer day only to find that the air conditioning isn't working? While you might consider fixing it yourself, seeking professional service for your car's AC is necessary. Certified technicians not only ensure the correct diagnosis and repair but also handle refrigerants safely, prevent potential damage, preserve your vehicle's warranty, and guarantee your comfort and safety. Here's why trusting experts with your car's AC is the wisest choice.
A car is being aligned on a lift in a garage. | Lex Brodies
July 26, 2024
When your car feels like it's pulling to one side or your steering wheel vibrates, it's likely a sign that your car's alignment is off. But how exactly does this happen? Understanding the causes of misalignment can help you prevent it and ensure a safer drive. We will explore the various ways cars lose alignment, how to spot the signs, and what you can do to maintain proper alignment.
A man is working on a spring with a wrench in a garage. | Lex Brodies
May 28, 2024
Your vehicle's suspension system is responsible for smooth rides and effortless handling, absorbing bumps and maintaining stability on the road. However, when issues arise, they can wreak havoc on your driving experience and even compromise safety. In this guide, we'll look into how to spot common suspension problems and address them effectively, ensuring your journey remains smooth and stress-free.
A person is holding a cell phone in front of a car engine.  | Lex Brodies
April 26, 2024
Are you confident your vehicle is up to par with safety standards? What if you could preemptively address potential issues? Enter the Honolulu Safety Inspection—a crucial step in ensuring your vehicle is roadworthy and safe for your adventures across the island.
A large pothole in the middle of a road  | Lex Brodies
March 22, 2024
Hawaiian roads are known for their breathtaking scenery, but they also pose a challenge to drivers in the form of potholes. The island ranks as the second state in the nation for pothole complaints. These road hazards can wreak havoc on vehicles, damaging tires, suspension systems, and more.
More Posts